Role Overview
We are seeking an experienced Digital Marketing Officer to join our Communications team at Meningitis Now.
The successful candidate will be responsible for developing and implementing a comprehensive digital marketing strategy to raise awareness of meningitis, promote our brand, and support fundraising efforts.
As a key member of our Communications team, you will play a critical role in helping us achieve our mission to reduce the incidence and mortality rate of meningitis in the UK.
You will be responsible for creating and curating compelling content for social media and the Meningitis Now website, as well as evaluating its impact and making data-driven decisions to optimize performance.
Key responsibilities include:
• Developing and executing a social media strategy to engage with our online communities and increase our reach.
• Creating high-quality content for social media and the Meningitis Now website, including writing engaging copy, designing graphics, and producing videos.
• Managing and moderating conversations on social media, ensuring that our online presence is professional and responsive.
• Collaborating with the Communications team to create and implement campaigns that drive engagement and conversion.
• Analyzing campaign performance and providing insights to inform future strategies.
Requirements:
• Proven experience in digital marketing, with a focus on social media and content creation.
• Excellent communication and interpersonal skills, with the ability to work collaboratively with colleagues and stakeholders.
• Strong analytical skills, with the ability to interpret data and make informed decisions.
• Proficiency in using digital marketing tools, including social media scheduling software and analytics platforms.
• Experience with Adobe Creative Suite and Microsoft Office.
What We Offer:
• A competitive salary and benefits package.
• The opportunity to work with a dynamic and dedicated team.
• Professional development opportunities.
• Flexible working arrangements, including hybrid remote work options.